3rd
You’re going to SXSW, right? You know you are. (Unless you’re not.) And you know, if there’s one thing you need to get while you’re there, it’s more strategies. Marketing strategies. And not just any marketing strategies. Strategies that enable you to - indeed, demand that you - forget about marketing completely. So you can focus on what you love.
MARKETING STRATEGIES FOR SOCIAL WAIT NOW I’M LOST
TUESDAY, MARCH 16 at 3:30 PM
Including me, Birdhouse creators Cameron Hunt and Adam Lisagor, and you
Successful social media marketing campaigns are hard to engineer; harder to implement, except when your users do it for you without you asking… or even knowing. We’ll discuss how - and why - exactly that happened when Sandwich Dynamics launched Birdhouse, and what social media marketers can learn about NOT leveraging their followers.
It’s a conundrum wrapped inside a paradox, loosely wrapped in an enigma, placed gently next to a mystery, next to which lives the truth (or at least a truth) on a tabletop made of dreams from which waking up is neither an option nor not an option.